V-CONNECT

WOBI - LIVE DIGITAL EVENT

WOBI ON MARKETING & CREATIVITY

As part of Victory Offices’ partnership with WOBI this year, our members have access to exclusive discounts on not only the innovative live event in Sydney later in the year, but also to a range of the amazing live digital events over the next few months.

The first on the list is an incredible live masterclass with business visionary Seth Godin. UNLEASH YOUR CREATIVE VOICE!

Don’t miss this unique opportunity to learn directly from Seth Godin and develop your marketing and creative skills!


WHAT YOU WILL LEARN:

  • Steps to finding your creative voice and doing work that matters
  • The essence of modern marketing and the role of the marketer in the organization
  • How creativity connects with marketing and is the act of solving interesting problems
  • How the creative leader makes a difference


WHO IS THIS FOR:

  • Individuals looking to create disruptive change
  • Marketers wanting to reframe how to present their products or services
  • Leaders looking to develop more courageous and creative teams and organizations
  • Managers who want to sharpen their thinking and add more frameworks to their toolbox

Seth Godin is one of the most inspiring, influential and creative business thinkers of our time. The author of 19 international bestselling books, he writes on a wide variety of topics, ranging from creativity and leadership, to change processes and how ideas are transmitted.

Some of Godin’s most influential titles include Purple Cow and Linchpin, while his most recent book, The Practice, addresses the misconceptions of creativity and provides readers with methods for finding their creative voice through new ideas. A serial entrepreneur, Godin is also the author of one of the most prestigious and read blogs in the world, in which he publishes daily brief entries on management and the digital world.

“Marketing is about spreading ideas, and spreading ideas is the single most important output of our civilization”

Seth Godin

WEDNESDAY 12 MAY:
Each session will last 45 minutes

Session 1
Modern Marketing, part 1

  • Where do customers come from?
  • The role of the marketer in the organization
  • Intentional action and design thinking
  • Customer development
  • The smallest viable audience
  • The search for remarkable

Session 2
Modern Marketing, part 2

  • The power of stories, the original human technology
  • Understanding your brand
  • Experience is actually the cause of brand, not hype
  • The role of tension
  • The dance between status and affiliation
  • Rogers adoption lifecycle and the chasm
  • Positioning as a service

THURSDAY 13 MAY:
Each session will last 45 minutes

Session 3
Creativity in the face of change, part 1

  • The world is upside down, but this is as normal as it’s going to get
  • Creativity is the act of solving interesting problems
  • Management vs. leadership
  • Industrial systems vs. resilient ones
  • How creativity connects with marketing
  • Understanding the difference between genre and generic, and rigor and rigid

Session 4
Creativity in the face of change, part 2

  • Developing a practice
  • Disconnection from the outcome doesn’t mean you don’t care
  • Combining smallest viable audience with genre and tension and status
  • No such thing as writer’s block
  • Nimble and resilient vs. proven, permanent and correct
  • How the creative leader makes a difference

Simply use VICTORYOFFICES as your discount code during checkout.

GET OUT & NETWORK

Victory Offices provides flexible workspaces, but more importantly, we provide opportunities and support for your business.

In 2 weeks, Edward Zia and friends have led their meetups across Victory Offices’ locations in Brisbane, Melbourne, Canberra, and Perth! Each event has been a roaring success, with everyone leaving away feeling great and having made some meaningful connections.

Look out Sydney, we are coming to you next on Friday 30th April! Spots are limited, so RSVP now.

UPCOMING EVENTS

Be sure to stay up to date with all of our upcoming events online.

We look forward to seeing you at one or more events from this exciting list!

November 2022
09 November 2022
Wellbeing Wednesdays with Paige Tan

Wellbeing Wednesdays with Paige Tan

During the month of October, Victory Offices welcomes you to our Wellness Wednesday sessions. In our fast-paced life, we all ...

12:30 PM - 1:30 PM
Tower 1, Ground Level, 1341 Dandenong Rd Chadstone, VIC 3148
View Details
10 November 2022
MBN Monthly Catch-up

MBN Monthly Catch-up: “Author = Authority”

About this event Welcome to the MBN November Monthly Catch-up! This is your chance for members and friends ...

5:00 PM
416 Collins Street, Melbourne VIC 3000
View Details
24 November 2022

Meet The Panel: Positive Leadership and Optimism

Victory Offices invites you to a session that will bring together three inspiring leaders to share ...

5:00 PM - 7:00 PM
416 Collins Street, Melbourne VIC 3000
View Details
No event found!

SUPPORT LOCAL

Victory Offices loves supporting upcoming & local business’.

We recently collaborated with Cuppa Cartel & Vnoth Gunasegaran( Vee ) to bring our Perth members a truly unique coffee tasting experience with fusion tastings.

Events like this are what make the Victory Offices community different & we LOVE to see business’ grow, network & collaborate!

Interested in sharing your business’ craft with your Victory community? Let us know or talk to your local team today.

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