Read More "3 Ways To Ensure Your Content Stays On Brand"
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Do you want a community that are hooked on your brand? It’s important to understand how best to communicate with them via your content.
Which is exactly why we wanted to touch on three important points to ensure your message remains consistent and in line with your brands core values.
1. CREATE A STRONG BRAND IDENTITY
A strong brand identity will help you do two crucial things:
– It will set you apart from you competitors
– It will attract the customer and community you want
A brand strategy is a plan that outlines what you want to achieve and how you want to achieve it.
2. CONSISTENCY AND QUALITY ARE KEY
Once you understand the why of your business and who you serve it’s important to make sure that’s reflected in your branding.
Everything from Facebook and LinkedIn to email signatures should be uniform.
3. ROME WASN’T BUILT IN A DAY
And your business won’t be either, but you can build it far more quickly with a larger community.
Get in contact with relevant people in your industry through LinkedIn, phone calls, meetings, coffees, after work drinks.
Our professional life is now lived through a screen and we forget how useful it is to build a community through in-person networking.
So, how do you ensure your business stays consistent and on brand? Let us know in the comments below!
Remember to subscribe to our channel Victory TV, and we’ll see you next time with more helpful videos.
Together we can EXCEED THE BENCHMARK.
The post 3 Ways To Ensure Your Content Stays On Brand appeared first on Victory Offices.
]]>Read More "Victory Offices Flexible Workspace Solutions"
The post Victory Offices Flexible Workspace Solutions appeared first on Victory Offices.
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In 2020 the COVID-19 pandemic saw Australia move their employees from the office to their home. We juggled our professional and personal lives and embraced new technologies.
The way in which we work has changed forever and with that comes the opportunity to innovate and leave behind outdated ways of conducting business.
There are a myriad of benefits to flexible work spaces such as:
- No cumbersome commercial leases to sign
- The opportunity and flexibility to scale with no locked-in terms
- A space that allows you to choose when and where you work
- The ease of moving into a fully furnished office with all the amenities you could need
- A premium space in a sought-after location with an inbuilt and fun networking culture
So, what flexible working situation works for you exactly? At Victory Offices we offer a number of options, all of which can be tailored to your exact needs.
So, what flexible working situation works for you exactly?
Remember to subscribe to our channel Victory TV, and we’ll see you next time with more helpful videos.
Together we can EXCEED THE BENCHMARK.
The post Victory Offices Flexible Workspace Solutions appeared first on Victory Offices.
]]>The post We’re all in this together – How Victory Offices Can Support You During A Crisis And Beyond appeared first on Victory Offices.
]]>3 Ways Victory Offices Can Support You During A Crisis And Beyond
As our world navigates the difficult and uncharted waters of Covid-19 we want to discuss how Victory Offices can help support you and your business during this and any crisis.
Of course, it goes without saying, that Victory Offices have:
- Increased sanitization across all locations
- Offer flexible packages and your first two weeks free on any service
- We have postponed all in person events and replaced them with weekly virtual events.
- We have reduced staffing whilst ensuring job security for our amazing Victory family, and continue to monitor this pandemic as it evolves.
But we’re also looking beyond, we are not only here to ensure your business survives but is ready to thrive.
Whilst we can’t tell you what the future holds, we can help you future proof your business.
1. Where do we begin?
Grab a notepad and pen and watch the below video for The CHOICES Map; a series of questions that will help you navigate massive change and gain clarity in your life and business.
The CHOICES Map is a series of questions developed by authors and executive coaches Gail McDonald and Marilyn Bushey.
The questions have been slightly altered to be more relevant professionally.
If you would like to share some of your answers, please leave a comment!
2. Social isolation doesn't have to mean emotional isolation
Victory Offices strives to add value to your 9 to 5, whether that’s through our designer offices, our well trained staff, and, of course, through the plethora of events.
But of course, that all had to change, and we had to adapt.
In fact, we created a space digitally for human interaction by filling our event calendar with virtual events and webinars.
We want to support your need for community as well as your need to stay focused and motivated professionally.
3. There is a beginning, middle and end to every story
This too shall pass, will the future be different? Of course, but we will not be living in this Covid-19 silo forever, which is why we wanted to share three small but impactful reminders.
Remain consistent – As a crisis hits, our adrenaline spikes; we’re thrown into having to take quick action. However, it’s like a sugar high and the crash is inevitable.
Keep perspective – It’s important to lead with the big picture in mind. Anticipate and plan for what could happen next week, next month, and next year.
Focus on your people – Focusing on the daily metrics of your company will not be what brings you out of this, instead it will be those that make up your company.
Do you have any other questions or thoughts about how your business can survive a crisis? Include them in the comments below, that’s where the most important conversations happen!
Remember to subscribe to our channel Victory TV, and I’ll see you next time with more helpful videos so we can help you EXCEED THE BENCHMARK
The post We’re all in this together – How Victory Offices Can Support You During A Crisis And Beyond appeared first on Victory Offices.
]]>Read More "THE ART OF FOCUS | WORKING FROM HOME"
The post THE ART OF FOCUS | WORKING FROM HOME appeared first on Victory Offices.
]]>THE ART OF FOCUS | WORKING FROM HOME
As everyone all over the world continues to self-isolate, lets talk focus, and specifically how you can do this at home. The likelihood is that you’re now surrounded by more distractions than ever, perhaps it’s your family, the laundry, the refrigerator, your cuticles, or the fact that you can’t remember the last time you watered the house plants.
Losing focus can take seconds, however gaining it back takes a lot longer than you might think.
So, how can we action exceptional focus at home? Watch the full video below:
For more informative videos like this, visit Victory TV
Gloria Mark, a professor in the Department of Informatics at the University of California, has proven that it takes 23 minutes and 15 seconds just to re-focus after losing it.
Who knew that quick scroll of your Instagram feed could carry such dire consequences to your productivity?
So here are a few tips on how you can execute exceptional focus at home…
PROBLEM NUMBER 1: The setup – separate your personal from your professional
Lastly set some boundaries with yourself, your family or your room mates. Let them know well in advance your working hours, and your hours for socializing.
Next, dress the part. Even though you’re at home it can be beneficial to get ready for work in the same way you would if you were going into the office.
Set up a dedicated home office with all the things you require to work efficiently.
PROBLEM NUMBER 2: Indecisiveness
Your quality of focus is more about what you DON’T do as opposed to what you do do? Saying a big fat decisive YES to saying NO will allow you the freedom to focus on what really matters. In fact, Warren Buffet has a wonderful method in determining exactly what to say NO to so you’re able to say yes to what’s most important.
THE WARREN BUFFET 2 LIST METHOD:
So simple and yet so powerful. This method is wonderful in helping you determine what deserves your focus and what doesn’t in your career. It’s also a method you can use to determine bigger life goals as well as determine what needs your attention in any given week, a habit that could easily be adopted on a Sunday evening or Monday morning.
So, first things first, take out your pen and paper and write down your top 25 goals, once again either for career, life or for the next working week.
Once you’ve written down your 25 goals circle your top five, the most important goals you really want to accomplish.
Now you have two lists, your Top 5 list of the most important goals, and a second list of 20 other goals. An A list and a B.
Now comes the point where one must, as Faulkner once said, kill your darlings.
“Everything you didn’t circle just became your avoid-at-all-cost list. No matter what, these things get no attention from you until you’ve succeeded with your top 5.”
Do you have questions or thoughts about executing exceptional focus at home? Include them in the comments below, that’s where the most important conversations happen, and where you can begin to find your community!
Remember to subscribe to our channel Victory TV, and I’ll see you next time with more helpful videos so we can help you EXCEED THE BENCHMARK!
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How To Navigate Your Health And Mental Wellness During COVID SLEEP STRESS MOVEMENT HYDRATION FOOD Join Chris Duncan as he navigates these 5 Key Aspects of your health during a global pandemic and beyond. TOPICS THAT WILL BE DISCUSSED The affect COVID-19 has had on the wellness industry as a whole. What this affect has …
Read More "Wellness Without Borders | 5 Key Aspects Of Health For Lifelong Results"
The post Wellness Without Borders | 5 Key Aspects Of Health For Lifelong Results appeared first on Victory Offices.
]]>- SLEEP
- STRESS
- MOVEMENT
- HYDRATION
- FOOD
Join Chris Duncan as he navigates these 5 Key Aspects of your health during a global pandemic and beyond.
TOPICS THAT WILL BE DISCUSSED
- The affect COVID-19 has had on the wellness industry as a whole.
- What this affect has meant for personal wellbeing (gyms not being open, nowhere to escape for training etc)
- The closure of gyms & the necessity to train virtually as an alternative
- Gyms appear to be the last that will re-open, therefore how long can people wait for professional guidance without moving to online / mobile applications and what will the future of the industry look like once they do re-open?
- Benefits of moving to this form of training (value of products offered, cost effectiveness, qualified professionals like you would get at a gym, time saving in travel & membership fees, access to unlimited wellness resources at a fraction of the cost, ability to invest in health whilst everything is on the backburner, can be continued whilst you travel for work or pleasure, results without borders).
Chris is a wellness & fitness industry expert with a career spanning over two decades. His journey has taken him from hotel gyms, to private studios, cruise ships, outdoor boot camps, franchise box owner & now to virtual training. Chris has seen it all, with his passion lying in body transformations, functional movement & rehabilitation for the busy professional. Chris uses 5 key aspects of health for lifelong results, suitable for all walks of life.
Can’t wait to see you online!
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Video is the most effective and most popular form of content on LinkedIn today. Your LinkedIn connections retain 95% of what they see in video, compared to 10% for text. They’re also 1200% more engaged by video than text and images combined. But with the current amount of video being shared, if you produce the …
Read More "How To Leverage Video During Covid-19 | Hosted By Cristian Trujillo"
The post How To Leverage Video During Covid-19 | Hosted By Cristian Trujillo appeared first on Victory Offices.
]]>Your LinkedIn connections retain 95% of what they see in video, compared to 10% for text. They’re also 1200% more engaged by video than text and images combined.
But with the current amount of video being shared, if you produce the wrong type of video, or use it incorrectly, the consequences for your business can be devastating.
In his presentation, Cristian will show you what videos you need to produce to and how to implement a video strategy on LinkedIn to be seen as the expert in your industry and grow your business. Covering:
- The does and don’ts of producing your own videos
- How to create valuable content for video
- Tips to film your own videos
- How to present in front of the camera
About your speaker, Cristian Trujillo
Cristian Trujillo is an engineer, video strategist and producer born in Chile.
Before coming to Australia, Cristian developed a successful career at PwC as a business consultant and information security specialist. Since then he has produced over 600 productions in Australia and internationally and regularly runs workshops that have so far helped over 500 marketers and business leaders design a video strategy to grow their business. His ground-breaking video strategy framework offers a unique approach to video productions that ensures your videos not only look great but align to your business goals and strategy.
Look forward to seeing you online!
The post How To Leverage Video During Covid-19 | Hosted By Cristian Trujillo appeared first on Victory Offices.
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Rainmakers are not born, they are created, let me prove it to you! Johann Nogueira’s comprehensive webinar Momentum Protocol will help you win more clients, build stronger relationships, and bring in more business. If you are a professional or business owner and you need to connect with your ideal clients in order to grow and scale your business, this presentation …
Read More "The Momentum Protocol | Webinar with Business Authorities"
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]]>Johann Nogueira’s comprehensive webinar Momentum Protocol will help you win more clients, build stronger relationships, and bring in more business.
If you are a professional or business owner and you need to connect with your ideal clients in order to grow and scale your business, this presentation is for you.
There are more of us “I’m not a sales person” out there than you might think–from professionals like lawyers and consultants to big company account managers and freelancers of all stripes.
This presentation will teach you how to sell yourself without selling your soul.
In the Momentum Protocol, Johann offers powerful and proven tools for business development. Whether you are outgoing or introverted, whether you are a part of a small startup or a massive multinational, Nogueira’s science-based system is effective and efficient, and easily adapted into your business.
With the Momentum Protocol, you will not only succeed at growing your business, you’ll learn to enjoy doing the activities that drive that growth.
You’ll be happier, and so will your clients.
What you will learn:
- Preparing your mind to step into “Rainmaker Mode”
- How to attract and bring in your ideal clients and close them
- How to think big, start small and scale up
Closing big deals utilizing the power of relationships - How to solidify working relationships and create raving fans
- The model to close more deals and open relationships for a lifetime
- My Gift: A practical tool to implement what you learned into your businessWe look forward to sharing this information with you during this online webinar so that you walk away with actionable strategies that you can integrate into your business ASAP.
See you there.
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]]>Read More "Trouble Shooting the IPO Process"
The post Trouble Shooting the IPO Process appeared first on Victory Offices.
]]>Taking a company public is not a simple process, in fact, it’s expensive, time-consuming, and invasive.
In this week’s episode of Victory TV Cate covers three issues that companies often experience during the IPO process and how YOU can avoid or prepare for them?
See the full video below or on our YouTube Channel Victory TV, otherwise, keep reading the truncated version below.
1. Make sure you have an IPO dream team
Appointing an experienced team of advisers well before you begin the journey of ringing that bell is essential to the success of an IPO.
So, who should be on your team?
A BROKER
What they do:
- The lead broker is normally the main underwriter of the offer.
- They administer the activity surrounding the bid like assisting in preparing the offer document or prospectus.
- They provide advice around investor materials, the type of investors to target, organise the investor roadshows, and dealing with the allocation and distribution of shares.
- This is a key expense and will cost a company approximately 4-5% of the total funds raised.
LAW FIRM
What they do:
- Your lawyers will be responsible for drafting the necessary documentation.
- They will run the due diligence process, this is the invasive part and you’ll want to hire lawyers that you trust.
ACCOUNTING AND AUDIT FIRM
What they do:
- The auditor will assist in providing required audited financial statement information for inclusion in your offer document or prospectus.
- The accounting firm will provide a sign-off on any forecast financial information that is required in your offer document or prospectus
2. Timing is everything
It’s no secret that the IPO process is arduous and time-consuming – those who will not only be organising and attending roadshows, attending due diligence meetings, preparing all relevant materials, and meeting with investors, will also be contending with their normal workload.
It’s recommended that you give yourself a minimum of 6 months before ringing that bell!
3. That loss of control after listing – the impact of public versus private
There are a couple of things to consider when switching from private to public
- You will no longer operate with a sole vision and will now answer to majority shareholders, investors, and new independent board directors. This switch usually requiring a massive cultural shift and places different pressures on the founder or founders.
- The company must report on its operations and finances, these reporting requirements can be very time consuming, especially for the CFO.
Do you have questions or thoughts about the IPO process? Include them in the comments below, that’s where the most important conversations happen, and where you can begin to find your community!
Remember to subscribe to our channel Victory TV, and I’ll see you next time with more helpful videos so we can help you EXCEED THE BENCHMARK!
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]]>The post How To Sell Your Story Not Your Product – An Interview with The Sales Doctor, Ingrid Maynard appeared first on Victory Offices.
]]>But, what if instead of viewing sales as something that feels forced or false, we saw it as a chance to connect? Because ultimately your audience isn’t purchasing your product or service, they’re purchasing your story!
This is why today I’m talking to Ingrid Maynard, The Sales Doctor, about How To Sell A Story Not A Product.
Ingrid shares incredible insight into sales, as well as tactics you can implement into your business immediately. She discusses the power of storytelling and how to establish and maintain trust, in order to make that sale and a life-long relationship.
See the full interview below or on our YouTube Channel Victory TV, otherwise, keep reading the shortened version of our discussion for her expert advice.
Do you have any tips on how to find the audience you want to sell to?
Firstly be open to your audience finding you, and what I mean by that is not that you should sit back and do nothing, what I mean is that your clients will tell you who they are.
Next, make sure you’re having conversations about the problem that your solution or product solves, or what that can enable a business to do more of.
Then look at your network and find those people that can refer you to potential clients, having that reference creates immediate credibility and trust. Find your place and become the centre of that eco-system.
From there? Have an appetite for the work and plenty of patience.
How do you establish trust with a customer?
It starts with connecting with people. A mistake I’ve seen salespeople make is going in to get something rather than going in to understand what the customer needs and being open to the fact that they might not be the best provider.
You need to have an abundance mentality when you’re in sales, understanding that not every customer is right for you and you’re not right for every customer.
How do you formulate a story around your product or service?
The more personal and relatable the story is, the better.
You might have one story, that’s your story, but the way you tell that story and the details that you focus on might vary depending on who you’re in front of.
Make sure you take time to understand your story within a hero’s journey format; people like to hear about the struggle, but they also like to hear about the triumph. If you can formulate your story within that structure it will absolutely resonate, and the customer will want to be a part of your next chapter.
Don’t know what the hero’s journey is? Check it out HERE and use this as a guide to tell YOUR story!
Please leave your questions, comments or thoughts about how to master sales in the comments below. Otherwise, get in touch with Ingrid, and invest in becoming an expert in sales!
If you want to see more interviews like this one, subscribe to Victory TV. We’ll see you next time with more helpful interviews so we can help you EXCEED THE BENCHMARK.
Don’t forget to join the Victory community on our social channels as well!
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]]>Read More "How To Network As An Introvert"
The post How To Network As An Introvert appeared first on Victory Offices.
]]>As an introvert networking and small talk don’t come easy, and often the idea of walking into a room full of strangers is enough to bring on a panic attack.
But networking is a crucial part of any job. Learning how to network as an introvert could be what makes or breaks your opportunity to advance in your career.
So today I want to cover 3 ways you can master the ability to network, even when anxiety is high and you would rather be anywhere else than in a crowded room full of nametagged strangers.
For more advice on how to overcome your fears in the face of a networking event view the full episode below or on our YouTube Channel Victory TV. Otherwise, keep reading the truncated version below.
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1. Be yourself!
I know, it sounds cliché, but it’s true! Networking has gotten a bad rap, but at its core, networking is merely relationship building, it’s not schmoozing, it’s communicating. And it’s important to understand the strengths of your communication style – for example, introverts are usually better at creating intimate one on one relationships and are generally better listeners, two important social superpowers!
2. Do your research!
First ask yourself: What is the point of this networking event? And Why am I here? Figure out your specific goals for attending. Next, ask yourself: Who is it being hosted by and who will be in attendance? Then look them up on LinkedIn, find out what industries they’re in and develop a short but concise list of people you want to talk to.
3. Put on your listening ears!
Once you’ve prepared a list of roughly 10 questions, some of my favourites being:
How did you hear about this event?
What do you do?
How long have you been in your current position?
Are you working on any interesting projects?
Do you have a side hustle outside of work?
Remember that people like talking about themselves, and new research from Harvard suggests that asking more questions – and asking more follow-up questions – increases your likability.
Do you have any of your own tips for How To Network As An Introvert? Include them in the comments below, that’s where the most important conversations happen, and where you can begin to find your community!
Did you miss our last episode? Check out Victory TV’s interview with public speaking expert Carmen Sederino.
Remember to subscribe to our channel Victory TV, and I’ll see you next time with more helpful videos so we can help you EXCEED THE BENCHMARK!
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