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Your LinkedIn connections retain 95% of what they see in video, compared to 10% for text. They’re also 1200% more engaged by video than text and images combined.
But with the current amount of video being shared, if you produce the wrong type of video, or use it incorrectly, the consequences for your business can be devastating.
In his presentation, Cristian will show you what videos you need to produce to and how to implement a video strategy on LinkedIn to be seen as the expert in your industry and grow your business. Covering:
- The dos and don’ts of producing your own videos
- How to create valuable content for video
- Tips to film your own videos
- How to present in front of the camera
About your speaker, Cristian Trujillo
Cristian Trujillo is an engineer, video strategist and producer born in Chile.
Before coming to Australia, Cristian developed a successful career at PwC as a business consultant and information security specialist. Since then he has produced over 600 productions in Australia and internationally and regularly runs workshops that have so far helped over 500 marketers and business leaders design a video strategy to grow their business. His ground-breaking video strategy framework offers a unique approach to video productions that ensures your videos not only look great but align to your business goals and strategy.
